Prominent Exec Returns to The Nordics Following Time in Australia
Noted industry leader Niko Nordström has been named Executive Vice President, Warner Music Nordics and Managing Director of Warner Music Finland. This marks a return to his role in the Nordics after spending nearly four years in Sydney as President of Warner Music Australasia. Nordström will be based in Helsinki and report to Mark Fry, the newly appointed President of Warner Music Nordics.
Warner Music’s commitment to building the careers of homegrown artists was reflected during the Nordstrom’s time in Australia, where the company has enjoyed success with artists like Indigenous artist Thelma Plum, whilst reshaping the local roster to achieve further success into the future, in particular the Hip-Hop space through the signing of label deals with 66 Records and DB Music.
He began his previous term as Managing Director of Warner Music Finland in 2007, when Warner acquired Helsinski Music Company (HMC), which Nordström had founded and had interests in recorded music, merchandising, music publishing, and touring. He also previously served as VP, Warner Music Nordics, from 2014.
Mark Fry said: “It’s fantastic news that Niko is returning home to the Nordics. He’s a friend and a partner, as well as one of the most admired figures in the history of the Finnish music industry. He moved the business and culture into the modern age, while nurturing an entire generation of groundbreaking artists. Niko played a central role in making Finland a pioneering global music market, and I’m so pleased that he’ll be returning to lead the charge in Helsinki, while supporting all of us across the region.”
Niko Nordström added: “I’m delighted to be returning to the Nordics after my adventures in Australia. I’m extremely grateful for the opportunity to have worked with such a brilliant team here and I’m happy with what we have achieved together. But I’m also excited to be reunited with my colleagues in Helsinki and look forward to working with Mark again to support our unrivalled roster of artists across the Nordics, as we continue to drive the region’s culture into the future.”
During his first decade with Warner in Finland, Nordström was credited with helping double the company’s market share, while signing and developing a new breakthrough generation of Finnish artists. In 2018, he was honored with a Lifetime Achievement award at the Emma Gaala, the Finnish equivalent of the U.S. Grammy Awards. Warner Music Finland was named Record Company of the Year at the Music Industry Awards Gala for eight consecutive years during his previous tenure.
An announcement about Nordström’s successor in Sydney will be made soon.
